In July me and the Crux crew will take our talents to Hvar, Croatia for a whole week and you can come along. We will be spinning at the new Club Veneranda/Kapela in Hvar. All of the details on how you can party and enjoy some sun with use for a whole week can be found at: www.juicybaycroatia.com
For the eleventh episode of our mini interview series titled “Who Am I?” we we’re able to get one of the hardest working and fresh sounding producers around Atlanta and the southern rap scene at the moment. But we will let him tell you guys who he is:
Q: How did you start doing what you do?
I got started making little blend tapes in the style of what you (Jelly) & Oomp Camp were putting out when I was in high school. from there I got a job at a mom & pop cd store named Super Sounds and worked retail there for a few years. That eventually led me into putting out real tapes with exclusives and I began building relationships with local artists. After putting out tapes for a few years I fell out of love with rap and decided that I wanted to be a part of the change in hip hop. I took a year off & started teaching myself how to make beats. I’d make 3-4 tracks a day no matter how good or bad they sounded. A lot of them were bad at first but after a while I caught the hang of it and at the end of that year I finally started letting artists hear my beats and it just took off from there.
Q: Name 3 tracks that inspired you.
Juvenile – 400 Degreez (Entire Album). I know you said track but this was really the first full album that I got a chance to dig into and vibe with. the live instrumentation mixed with mannie fresh’s hard drums was something completely foreign to my ears. I remember throwing that album on and letting it ride from front to back so many times. I believe thats why I’ve had a tendency to make full projects as opposed to chasing singles like most of the industry.
Young Bleed ft. Master P & C-Loc – How Ya Do That There – Happy Perez’s west coast flavored production on here was really my first taste of what I later found out to be known as G Funk. that sine lead, choppy moog bass line & sample hit fit together perfect. From here I back tracked and found out about the Chronic and more importantly George Clinton & Funkadelic. I owe a lot of my sound to them.
Outkast – ATLiens – I can vividly remember hearing this record on the radio for the first time and thinking “what the hell is this?” Earthtone III created something completely foreign to the ear yet it still felt so familiar. The simplicity of the bass line, haunting organ & the clean rim shot snare were a match made in heaven. They laid the perfect backdrop for the record without overshadowing the lyrics. I think a lot of production now is so over blown because the raps really wouldn’t hold up by themselves on a record as sparse as ATLiens was. Dungeon Family & Organized Noize also had a huge influence on the style of music I make today.


